Make Thou$ands on Amazon in 10 Hours a Week is a book written by Cynthia Stine about getting started selling on amazon. The book is available in softcover as well as digital format. Cynthia is also the author of the website titled www.onlinesalesstepbystep.com where she blogs about here experiences selling on amazon.
Cynthia’s book is aimed at brand-new sellers. It is designed to help them step by step through the process of getting started. If you have been selling on Amazon for even a few months, this book is not really for you unless you are just curious to learn how another seller set up and runs her business. With that said, well get into the review.
Here I would normally link the table of contents but it is over 3 pages long and is quite extensive, so to keep the length of this review reasonable, I will be omitting it for this post.
I will give you a breakdown of topics discussed by each chapter and will group chapters when topics are related.
In the introduction and first chapter Cynthia talks about her successes and struggles as an entrepreneur, as well as her initial scare when starting on amazon. She explains how she had one of those aha moments: when she read a book about how to sell on Amazon FBA. She tells the readers that throughout the book she will be using actual numbers from her time starting as a seller in 2011 through 2013. She talks about the how to get started, and that the first step is to get up off your seat and take action. One of the key points is to start doing research, set some goals, and get started.
With Chapter 2 Cynthia early on shows some of her sales numbers. Her first year total sales were $41,523.42 with a net of $18.242.80 which was accomplished working 10 hours per week. All of this was done with $200 in initial startup costs. The net does not include her shipping or supplies cost so she clarifies it was most likely closer to $12,000.
Chapter 3 is very detailed and contains around 35 pages which puts it as one of the the longest chapters in the book, and is full of great information. This chapter is dedicated to essential information you need to know when getting started on amazon such as: the amazon fee breakdowns, and how to calculate expected profits. There are many breakdowns of amazon fees for transactions that happened through Cynthias account to give the reader real life examples. This chapter also covers how payments are received from amazon, how to view reports within seller central, and different technologies that can be utilized when shopping. She also talks about buying low and selling high and how the amazon rank can affect the sale of a particular item. Within this chapter it includes a great breakdown of specific items she has sold and the costs associated with the entire transaction. This chapter also closes with a list of action items to complete.
Chapter 4 is a 7-step business starter chart with each category broken down. It is setup like this:
- Plan – make plans for your business and attack them
- Set up your business – get the appropriate paperwork filed and separate your business finances from your personal
- Order Supplies Boxes, USB scanner tape, get ready to start shipping
- Start with inventory in your house
- Setup your Amazon seller account and learn how to list items
- Send in your first shipment
- Go shopping for more items!
This chapter dives deeper into all of these topics and gives new sellers a great template to follow to getting a shipment off to amazon warehouses.
Chapter 5 discusses the many rules of items you can and cannot sell on Amazon. This is key information as amazon has some tricky rules that are hard to find otherwise. Most of this information could be found in the amazon seller forums, but Cynthia organizes it nicely, and highlights the most important rules that sellers need to know.
Chapters 6, 7 and 8 talk about how to find inventory to sell, how much time it will take, and the resources needed to be successful. Cynthia talks about specific places to go to find inventory. Some of these places include book sales, thrift stores, and retail stores, which are the most common. Next Cynthia gives a timeline breakdown of how long it takes to get started with certain aspects of setting up your business. In addition, she talks about how she spends about 10 hours a week shopping, shipping, and improving herself as a seller. In Chapter 8 Cynthia goes over a list of supplies that can be used when listing on Amazon, she mentions many things but I will highlight the ones that are the most essential. The first is a smart phone and a scouting app for checking items value on Amazon. Next up are shipping supplies which include: boxes, a scale, tape, and labels. There are a few other items included that individuals can decide if they need when getting started. In terms of services the author continually mentions one provider, ScanPower, is mentioned consistently. When reading this book its worth noting that there are other service providers as well, and while Scanpower is likely to be a good option for many, there are other options out there. Chapter 9 goes into more detail on the content of chapters 6 through 8, as well as the costs associated with the products that she lists.
Chapter 10 is a walk through guide to getting the steps covered in chapters 1-9 setup and ready to go. This talks about how to setup your amazon account, how to setup your listing account, understanding the amazon rules, and getting supplies ready for your fist shipment. This chapter summarizes the remaining information that is needed in preparation for the journey to sending your first box FBA.
Chapter 11 is a walk through guide for sending your first shipment into Amazon. In this chapter Cynthia uses the ScanPower listing service for this walk through. As mentioned previously, individuals should decide for themselves if they want to take on the expense of the ScanPower system when just getting started. There is an option to create shipments directly on amazon that does not have any monthly fees, which some individuals might want to consider.
Chapter 12 is when the book really transitions from the step by step information of how to get setup on amazon to the step by step information of how to source products to sell on amazon. When shopping/sourcing inventory Cynthia uses the ScanPower mobile app as her analysis tool. Within this chapter Cynthia gives a store by store breakdown of her favorite places to shop, how to navigate them, and why she goes there. This chapter alone provides enough tips to cover the price of the book. When an experienced seller gives a store by store analysis of where to shop and why they shop there it is very valuable information. I will not provide a complete list of the stores she talks about but a few mentioned that are available in many parts of the US are: Goodwill, Big Lots, Toys R Us, and even IKEA.
Chapter 13 provides more secrets and tips for how to find items to sell online, and in particular how to approach sourcing at book sales. She gives a breakdown of the areas of book sales to shop at first as well as the types of books to expect to find that will be valuable. Much like Chapter 12 this chapter contains a lot of information that experienced sellers are able to benefit from as well.
Chapter 14 discusses how to view and access reports on Amazon. In particular this chapter covers the reports that Cynthia is reviewing herself on a regular basis.
In chapter 15 Cynthia talks about a story where her dad found items to sell and uses the story to help make the point that literally anyone can sell using fulfillment by amazon full or part-time. She later talks about who drives the marketplace in amazon and a tip for success in a category that not many would enter.
Chapter 16 and 17 are a thank you from the author Cynthia Stine for reading the book and soaking in the information. With chapter 17 including a list of mistakes she made when getting started so you can avoid them. This list includes double checking used items for missing parts, being aware of different ISBN numbers when listing books, and a story about making sure to accurately label items.
Chapter 18 is an overview of some resources you can use in shopping for resale. The overview contains other books as well as deals websites that can be utilized to gain further knowledge and locate sales.
Chapter 19 concludes with a 7-step check list recapping several topics discussed previously, and lays out an action plan to get your online selling adventure started. Chapter 19 also leads into the glossary which has definitions of many key terms she uses throughout the book.
My overall thoughts on this book are that it is very detailed, thorough, and full of high quality information. The first 10 chapters would be a recap to experienced sellers, but would be the information that is needed for new sellers which is after all the target market for this book. The majority of chapters close with clear action items that a seller should take in order to further their ability to selling on amazon. In my opinion the information contained in chapters 12 and 13 are more than enough to cover the cost of the book. The book is a complete step by step guide to getting started selling on amazon. Cynthia has done much of the research for you and included the essential pieces of the amazon seller forums in one place. Sure some of this information could be found directly on amazon, but having it all laid out in this book in an easy to follow fashion saves a ton of time and headache.
If you purchase Make Thou$sands on Amazon in 10 Hours a Week from Cynthias website you get the Kindle, Nook, or PDF version, a discount on the physical copy, a free month of ScanPower list, a free month of Inventory Lab, a slew of books and reports from other authors as well as a exclusive access to parts of Cynthias website with a 60-day money back guarantee!
While there may be other introductory books available that are cheaper, none contain this level of detail to help you walk through the process of getting started.
I am rating this book an 8.6/10. For new sellers getting started this book is a comprehensive guide from zero to sales.
For more information about this book you can visit the Amazon listing HERE .
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